IT’S a living

brooklyn, new york

IT’S A LIVING is not just a statement but it is also a life philosophy for Ricardo Gonzalez, a designer, and artist from Durango México currently living in Brooklyn. His signature script style can be easily recognized from large scale murals to commercial work for some of the biggest brands to a  simple sticker in the streets.

The ambiguity in the typographical messages continually creates a dialog between the viewer and the artwork. “A word is an image” and an image can be interpreted in so many ways, the direct approach of typography has been an exploring path where the main goal is to question our daily living and to produce a positive impact.

After all, it’s a living.

Very deservedly so, IT’S A LIVING is nowadays widely appreciated as one of the finest calligraphy artist in the world. He constantly makes creative waves on both the national and international street scene. His pieces are unique in their subject matter and feature a clear new direction in the Typography world.

IT’S A LIVING is has been making waves worldwide and several high profile brands already called him for collaborations. His art is currently priced at a very low price point since he is just starting with the galleries world. His two previous exhibitions in Tokyo were sold out, and we anticipate his value to raise at a steady pace over the next few years.